
1 - Other Provisions
Signage
Objectives
- O.1To encourage signage that provides identification and information about premises in a manner that complements the development on which it is displayed and minimises the visual impact on the surrounding locality.
- O.2To contribute to the appearance of the building, structure or place by encouraging co-ordinated signage of high-quality design and materials.
- O.3To protect residential areas, open space areas and buildings or areas of heritage significance or special character from the adverse impacts of inappropriate signage.
- O.4To ensure that the visual and physical amenity of a locality is not impaired by a proliferation of signs.
General requirements
- Signs are to be sited and designed so that they do not adversely impact on the amenity of the streetscape and the surrounding locality, in particular signs are not to dominate or obscure other signs or result in visual clutter.
- Signs are to be compatible with the design, scale and architectural character of the building or site on which they are to be placed.
- Structures supporting signs should be of a high aesthetic appearance and not impact on the visual amenity of the locality.
- Materials used should be durable, fade proof and of a high aesthetic quality.
- Advertisements and advertising structures should not protrude above the skyline.
- Advertisements and advertising structures should complement natural features and not result in the trimming and lopping of significant trees.
- The following types of advertising and signs are discouraged to protect the visual quality of the City:
- Posters on poles or other structures in public places
- Sky signs
- Temporary signs of a commercial nature on land whether zoned or unzoned
- Trees used to support advertisements
- Flashing lights
- A-frame signs, goods and signboards in public places
- Pylon signs not directly related to an activity carried out on the site.
- General advertising signs that do not relate to a use, business or activity carried on the site or building on which the sign is to be placed are discouraged in order to protect visual amenity and reduce visual clutter.
- Sign content is to relate directly to a use, business or activity carried out on or associated with the building or site on which the sign is to be placed, or to within 400m of the site, except where the sign
- is incorporated with a bus shelter, home kiosk, telephone booth, street furniture and the like, or
- is in conjunction with the provision of public infrastructure, or
- incorporates sponsorship acknowledgement
- Sponsorship acknowledgement will be limited to words related to the sponsoring company's name, and the sponsor’s logo, provided it does not exceed 5% of the area of the sign.
- The language of signs is to be accessible to the wider population
- All signs displaying the language of a foreign country must contain the English equivalent
- Signs and their supporting structures are to be structurally sound and constructed to ensure pedestrian and traffic safety
- Signs and their supporting structures should not be:
- hazardous to passers-by and for traffic safety
- located so is to obscure a driver’s or pedestrian’s view of road or rail vehicles, pedestrians or features of the road, railway or footpath
- highly illuminated so as to cause discomfort to, or inhibit vision of drivers or pedestrians
- mistaken as an official traffic sign and should not distract a drivers attention or be confused with traffic signal instructions.
- The erection of any sign must comply with the applicable requirements of the Building Code of Australia.
Residential Zones
- Signs in residential zones are not to detract from the residential amenity of the locality.
- Signage is restricted to one business identification sign identifying the office of a professional person, or a home occupation business that meets the exempt development requirements.
Business and Mixed Use the Zones
- Signs should permit adequate identification and business advertising while avoiding visual clutter.
- Signs are to reflect the character of the town, neighbourhood centre or mixed use locality in which they are located and are to be incorporated into the development at the design stage.
- To protect the amenity of adjoining residential uses:
- signs may not be permitted on walls facing adjoining residences
- signs should be located on the street facing wall areas of buildings, below the roof eaves line or parapet line, and relate to the architectural appearance of the building
- special care is to be taken to avoid any likely nuisance to nearby residents as a result of glare or light spillage
- Flush wall signs should not span across window openings or facade bays. Where traditional recessed advertising panels have been incorporated into the design of the facade, these should be utilised.
- Under awning signs, illuminated and non- illuminated, are to:
- have maximum dimensions 2500 mm in length and 500 mm in height
- be erected horizontal to the ground and at no point be less than 2600 mm from the ground
- not project beyond the edge of the awning
- include a separation distance of 3m from other under awning signs
- Top hamper signs are to be:
- proportionate to the size of the top hamper facia, but, shall not exceed 600 mm in height and 4000 mm in length
- set back 600 mm from side boundaries to satisfy fire regulations, where illuminated
- be restricted to one per premises
- Signs on multi-storey office and multi tenancy retail buildings, usually referred to as naming rights, will be limited to a corporate or head tenant identification only. Secondary naming rights may also be located at the entrance(s) of a building. All other signs relating to the tenants of the building are to be contained in a directory board. Such directory boards are to be designed and constructed of high quality material, incorporated into the architecture of the building and are not to dominate landscaped areas and public domain areas. Individual tenant signs are not permitted.
- Signs for individual non-residential land uses are restricted to 1 top-hamper sign, 1 under-awning sign and 1 wall sign.
Employment 4
- Signs in the employment zone should permit the adequate identification of premises in a coordinated way while preserving the architectural qualities of the site.
- Signage should be incorporated into the architecture of the buildings on the site.
- Signs identifying multiple occupancy buildings should take the form of one/two directory boards at the entrance. Such boards are to:
- be designed and constructed of high quality material and incorporated into the architecture of the building
- complement landscaped areas and are not to dominate public domain areas
- identify the name of industrial estate and the occupants
Signs on heritage buildings and conservation areas
- Signage for heritage listed buildings and in conservation areas is to have regard to and complement the heritage significance of the item/area
- Advertising should be placed on the item in traditionally used locations
- No signs should break a historic parapet or roof line of a building
- Signs on heritage items or on buildings in conservation areas should not, by their size, design or colour, detract from the character or significant qualities of individual buildings, the immediate context or the wider streetscape context of the area
- Signs should not obscure or diminish heritage signage
Open space zones
- Signage should identify the open space areas or facilities without detracting from the visual amenity of the natural landscape
- Signage should take the form of a directory board at the entrance of the open space area providing identification, interpretive and regulatory information. Such boards are to be of high quality design and materials
Signs that do not require development consent
- Certain signs are exempt development under this DCP and do not require development consent. (Refer to Section 6.3)
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